Now’s the time to dive into London. Book direct and save up to 25% on stays at Assembly Hotel, right in the heart of the city. 

From West End shows and world-class museums to late-night eats and buzzing bars, London’s best is on your doorstep. Assembly puts you steps from the action, so you can spend less time getting around and more time doing. 

Available for stays now through to the end of 2026. 

Use promo code: DIRECT  

Tap below to book. 

Offer subject to availability and available for a limited time only. Valid at Assembly Hotel only. Offer applies to new stays between now and 31 December 2026. Valid on direct advance purchase bookings only and is non-refundable. A valid promo code must be used at time of booking to access the offer. Prices are as displayed on the website at time of booking. Standard stay terms and conditions apply. Assembly Hotel reserves the right to change the terms of this offer at any time.